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News Values. According to Buckingham (2013, p. 23), contemporary media, also known as the new media, refers to the technology-driven, internet-based media. Buckingham (2013, p. 23) posits that it includes media platforms such as social media, podcasts, online publications, blogs and video streaming sites. This type of media is facilitated by advancement in technology which has accorded the audience the ability to access Internet-based content. It has significantly replaced the content distribution channels that were used in the traditional media such as televisions, newspapers, and radio. Thon (2016, p. 19) argues that even though a percentage of the population still consumes content distributed over these channels, the majority of the people have shifted to the content distributed over the internet. Buckingham (2013, p. 23) posits that just like the traditional media, the contemporary media is bias or partial. He argues that the word partial as used in the context of the media implies...
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